“Hi Vis” day, (short for High Visibility Day) is a day to promote awareness for the safety of pedestrians, bicyclists, and road work crews during the period they are most at risk of vehicular injury, the darkest days of the year following daylight savings in November.

“Hi Vis” day, (short for High Visibility Day) is a day to promote awareness for the safety of pedestrians, bicyclists, and road work crews during the period they are most at risk of vehicular injury, the darkest days of the year following daylight savings in November.

 

HI VIS DAY

Forcefield Protective Clothing is committed to reducing the number of vehicular injuries to these groups by influencing people to be more conscious of their visibility to others on the road through the apparel and accessories they are wearing. It is our belief that increasing visibility through the use of “Hi Vis” apparel will have a positive impact on the safety of everyone, particularly during the darkest days of the year from November through January.

We would like to promote the awareness and use of “Hi Vis” through a series of educational campaigns and giveways/donations leading up to November 4th 2019, to encourage people to be conscious of what they are wearing while out on the roads during these months. This is especially true for the hours after work in those months when it is dark and people may not have adjusted to the increased level of risk on the roads during this period while doing those daily tasks such as commuting, dog walking, shopping or otherwise using roads and crossings.

Taking the extra step of increasing your visibility through the wearing of “Hi Vis” garments such as traffic vests, shirts or jackets, and “Hi Vis” accessories such as hats, gloves and wearable lights will lead to safer roads and fewer injuries for everyone.

Helping the cause in North Etobicoke - October 24th, 2019
 

In preparation for Hi Vis Day on November 4th we are back on the streets giving away our “Hi Vis safety package” and raising awareness for pedestrian safety.
 

We want to tackle the issue head on by going out the most dangerous areas for pedestrians across the city.  According to a study done by Global News, 2 intersections along Dixon Street, the ones at Kipling and at Islington, are among the most dangerous in the city for pedestrians.  We can see why! There is a lot of commuter traffic in the area, and Dixon is a wide boulevard to cross for pedestrians.  Although there is a crossing guard helping the cause at Kipling (wearing their Hi Vis vest of course!), pedestrians can help the cause by wearing some Hi Vis of their own.  Everyone there appreciated the Free Hi Vis; a toque and an LED arm band. Let’s stay safe out there!

What is HI VIS - October 19th, 2019
 

High Visibility apparel, in short Hi-vis, /hīˈviz/ is clothing made of a fluorescent or reflective material intended to ensure that the garment's wearer can be easily seen by other people. We want you to be seen out there, so we are continuing to give away our pedestrian safety pack. It's a two-fer; a fluorescent lime toque with a reflective band, and a fluorescent arm band with LED lights. Hi-Vis Day (Nov 4) aims to remind people of the importance of wearing hi-vis material when out walking or cycling, especially on the darkest days of the year and during the winter months. We chose Nov 4 because pedestrian accidents peak at the end of November and approximately two-thirds of fatal pedestrian collisions happen in hours of darkness.

Making Our Mark in Markham - October 15th, 2019
 

Had a lot of fun handing out "Hi Vis" and raising awareness for pedestrian safety in North York and Markham.  Although the volume of pedestrians in these intersections is lower than those in the city’s core, they are ranked among the city’s most dangerous for pedestrians due to the volume of pedestrian injuries there, and we can see why.  Shephard and Ambrose has a lot of traffic at rush hour.  Cars heading east are coming over a blind hill and then down the hill very quickly. Especially those turning right have a hard time seeing pedestrians crossing due to lighting and cars blocking the view of the crosswalk.  We believe “Hi Vis” can help in this situation.   Then along Steele Ave. E. you have two of the most dangerous intersections in the city just a short distance from one another.  At both Ashcott St and Strawberry Hills Dr. you have pedestrians crossing into residential areas, many on bicycles or coming off the bus on their commutes home.  The high speed of traffic on Steeles coupled with the lower light levels in the evening can make for a dangerous situation for pedestrians on their after work commutes.  Let’s stay visible and stay safe out there!

Pedestrian Safety in North York/Markham - October 11th, 2019
 

Six people are hit by a car each day in Toronto. As pedestrians, we can do our part by ensuring we are visible enough to be easily spotted by drivers, especially during the darkest days of the year after daylight savings in November. The aim of Hi Vis Day is to improve pedestrian safety through increased awareness of the benefits and use of high visibility clothing and accessories. We will be out in the streets of the GTA giving away Hi Vis pieces that can help improve the safety of those who wear them. A 2013 study by the city of Toronto identified the top 10 most dangerous intersections in the city for pedestrians. We'll be at these intersections over the coming days to tackle this issue head on. Today we are venturing to Scarborough to the intersections of Shephard Ave. E. and Ambrose Rd./Provost Dr., Steeles Ave E. and Ashcott St./Fenton Rd., as well as Steeles Ave. E. and Strawberry Hills Dr./Hillcroft Dr. to help raise awareness of pedestrian safety and give away a ton of Hi Vis! Let's stay safe out there!

We are proud and excited to launch our new initiative Hi Vis Day, November 4th 2019!  Hi Vis Day, (Short for High Visibility Day), is a day to promote awareness for the safety of pedestrians, cyclists and road work crews during the period they are most at risk of vehicular injury, the darkest days of the year following daylight savings in November.  To kick-start this initiative we will be giving away thousands of pieces of Hi Vis across Toronto and the GTA.  Pedestrian safety is an issue in Toronto. We want to do what we can to help the cause and improve safety for everyone. 

KICK OFF HI VIS DAY - October 8th, 2019
 

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